Wearing NASA Hat: What You Need to Know About the Brand Center

The European Space Agency (ESA) has recently introduced a new online Brand Center that allows individuals and companies to request use of their logos, astronaut insignia, and mission patches on branded products. This move is aimed at raising awareness and visibility about ESA's great space work across Europe.

In order to access the high-resolution and vector artwork for more than 65 ESA mission patches, including the astronaut patch featuring flags from all member states, one can visit the Brand Center. However, it's essential to note that the artwork can only be used in its patch format and cannot be altered or reproduced in any way.

The Brand Center offers a range of designs, including astronaut and robotic probe mission patches, which can only be used as is without any modifications. Users must agree to abide by some basic design standards when using these designs. For instance, certain color backgrounds are allowed for use with the ESA logo, depending on its hue - black, white, or 'deep space'.

Individuals and small companies that don't require extensive support from ESA can now visit the Brand Center to request permission to use the ESA logo, astronaut insignia, or mission patches. This new process involves agreeing to terms and submitting an online form.

In a social media post announcing the new program, Josef Aschbacher, ESA's Director General, expressed his excitement about this move, saying it will help raise awareness and visibility in Europe about ESA and its great space work.

The European Space Agency is comprised of 22 member states, and with the launch of the Brand Center, it has made it easier for individuals and companies producing merchandise to gain permission to use the ESA brand. If you're interested in wearing a NASA hat or any other branded product featuring the ESA logo, now's your chance!

Wearing nasa hat